Post by account_disabled on Feb 25, 2024 4:57:18 GMT
With over 19 million active users per month in Italy, Instagram has become the ideal social network for increasing the visibility of your company online. In the last two years alone, the social network has seen a boom in registrations among over 18s and under 35s . In short, more and more users prefer Instagram to Facebook, and we are not just talking about generation Z, the very young. There is therefore no need to explain that it could also be useful for your company to open a company IG page. But how can you have a high number of followers without resorting to extreme remedies - which don't work - such as purchasing follower packages? In this article you will find 7 tips to improve the engagement of your B2B and B2C company's Instagram strategy with the help of your employees. We'll also show you some examples of B2B companies that are already applying them overseas.
Encourage your employees to use Instagram Your first Chinese Europe Phone Number List task is to encourage employees to use Instagram and make them become brand ambassadors for your company . This means involving them in the company's social strategy and asking them to share posts and stories about work. You will hardly be able to fully know the contents that your employees post or know the engagement (likes per post, number of followers, number of users who watch the stories) of their personal profiles. However, you can ask them to be professional if they mention or tag your company in a post or any other content that concerns the company's business. NB: This point is particularly important for employees who already immortalize work activities on their personal profile! Photo from Instagram account @hootsuite Ask your employees to link to your Instagram profile in their profile bio One of the easiest ways to quickly grow the visibility of your company's Instagram business account is to ask your employees to include the company profile's @username in their personal bio.
This way, users who visit your employee's profile will be able to click on your account link. But first check that your employees' personal posts do not give negative visibility to your brand! The fool is around the corner. Increase visibility with your employee engagement To increase the number of interactions on posts on your Instagram business account, make sure your employees are informed - via email or via a Direct Message on Instagram - that you have published a new post , so they can like it. This aspect is important as an increase in engagement on company posts helps to reach a greater number of people in the Instagram feed and within the "Explore" tab. This action will therefore help you achieve greater results such as an increase in followers, likes on posts and an increase in visibility of the products or services that your company offers. Encourage your employees to post on Instagram… while they work Like on Facebook, on Instagram there is also a page dedicated to "where your company is located" .
Encourage your employees to use Instagram Your first Chinese Europe Phone Number List task is to encourage employees to use Instagram and make them become brand ambassadors for your company . This means involving them in the company's social strategy and asking them to share posts and stories about work. You will hardly be able to fully know the contents that your employees post or know the engagement (likes per post, number of followers, number of users who watch the stories) of their personal profiles. However, you can ask them to be professional if they mention or tag your company in a post or any other content that concerns the company's business. NB: This point is particularly important for employees who already immortalize work activities on their personal profile! Photo from Instagram account @hootsuite Ask your employees to link to your Instagram profile in their profile bio One of the easiest ways to quickly grow the visibility of your company's Instagram business account is to ask your employees to include the company profile's @username in their personal bio.
This way, users who visit your employee's profile will be able to click on your account link. But first check that your employees' personal posts do not give negative visibility to your brand! The fool is around the corner. Increase visibility with your employee engagement To increase the number of interactions on posts on your Instagram business account, make sure your employees are informed - via email or via a Direct Message on Instagram - that you have published a new post , so they can like it. This aspect is important as an increase in engagement on company posts helps to reach a greater number of people in the Instagram feed and within the "Explore" tab. This action will therefore help you achieve greater results such as an increase in followers, likes on posts and an increase in visibility of the products or services that your company offers. Encourage your employees to post on Instagram… while they work Like on Facebook, on Instagram there is also a page dedicated to "where your company is located" .